An Arc chapter in the Finger Lakes Region of NY just unvieled a whole new branding effort. The agency rearranged their name from "Seneca Cayuga Arc" to "Arc of Seneca Cayuga", released a brand new logo, complete with with a brand new tagline.
As someone who geeks out over marketing stuff, I was intrigued to hear about the changes, interested to see what their thought process was, and really excited to see the end result.
As explained in this article in a local paper, "Agency leaders knew the time was right to update its branding and decided to take an inward look at its outward expression."
The MediSked Blog
Take A Look at the Arc of Seneca Cayuga's New Branding
Posted by Elizabeth Chatterton on Tue, Dec 08, 2015 @ 11:51 AM
Tags: New York, ID/DD News, 2015
Governor Cuomo Vetoed a Developmental Disabilities Bill Based on the Olmstead Decision & Some New Yorkers Aren't Very Pleased
Posted by Elizabeth Chatterton on Tue, Nov 24, 2015 @ 05:37 PM
Tags: New York, ID/DD News, 2015
November is Epilepsy Awareness Month - and we want to do our part by starting a conversation, dispelling a few myths, and educating people who may not know all of the facts.
So, take a moment to read through these five myths and the corresponding truths. Then do your part and share what you've learned with others!
Tags: ID/DD News, 2015
Washington State has spent $1 million on research telling them to close institutions, and legislators are ignoring it all
Posted by Elizabeth Chatterton on Mon, Nov 16, 2015 @ 11:00 AM
King 5 News in Seattle, Washington recently ran a story claiming that Washington legislators routinely ignore the advice of experts hired to weigh in on the best approach to caring for hundreds of developmentally disabled people living in state-run institutions.
Read MoreTags: Person-Centered Services, Advocacy, 2015